Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: Domain Name Age and the Importance for SEO

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: Domain Name Age and the Importance for SEO: By: Justin at OuterBox Solutions, Inc. 2009-09-11 10:41:13 -- Recently we’ve spent some time researching aged domain names after findin...

Domain Name Age and the Importance for SEO

By: Justin at OuterBox Solutions, Inc.

2009-09-11 10:41:13 -- Recently we’ve spent some time researching aged domain names after finding a combination of tools that allowed us to pick up some good ones. A few of the domain purchased were ClevelandAgency.com and Designs2020.com . One of the tools I recommend using to find domain name age would be http://www.webconfs.com/domain-age.php

Running a search on this site will show you that ClevelandAgency.com is 9 years and 9 months old, while Designs2020.com is 8 years 6 months old (As of Sept. 2009). We also picked up CoolDJgear.com which is 8 years 6 months old. Now you may be thinking, how much did these cost? The answer would be the same as any other domain, new or with age. No one owned these so we purchased them through Name Secure (similar to Go Daddy only less expensive) and now we own these gems.

So, what’s the big deal? Well, someone owned these before us and for whatever reason, they never renewed them. What happened is Google saw these existed 8+ years ago and now still considers them to have “age”. Domains with age will typically rank above brand new domain names. Think about it…. would you rather visit a website that has been around for years or was created last week? Chances are the site created last week may not have the same wealth of information and as strong of a brand as the site (or company) that has been around for years. Whether you think this way or not, as of now, Google does. These old domain names make ranking higher much easier.

A few test show how valuable aged domain names are. You’ll see by looking at the few domains we listed above that we’ve added a few paragraphs of text and set up inexpensive hosting accounts for these sites. As of Sept. 2009 they are all just 1 page websites with a paragraph or 2 of text. Even though none of these rank for major keywords, with the minimal amount of content they have, they do rank.

Why does this matter? If you’re building a new site, the last thing you want to do is sit in the Google “Sandbox” after it’s developed. The Sandbox is known to hold websites and not let them rank (in basic terms) for an amount of time until they prove themselves. A brand new domain name is not going to rank. That’s just reality. We recommend trying to find a name that someone use to own, and now they don’t. You can even use the Wayback Machine to see what the website use to be. I believe a website that use to have a good amount of content and was possibility a respectable site will rank better than one that was just a landing page. In conclusion, take time and find an aged domain. You’ll results much quicker! (if you have to pay someone to find you one, do it!)

 

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Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: TLD and Definition by webopedia.com

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: TLD and Definition by webopedia.com: Short for t op- l evel d omain, and refers to the suffix attached to Internet domain names . There are a limited number of predefined suff...

TLD and Definition by webopedia.com

Short for top-level domain, and refers to the suffix attached to Internet domain names. There are a limited number of predefined suffixes, and each one represent a top-level domain. Current top-level domains include:

com - commercial businesses; this is the most common TLD

gov - U.S. government agencies

edu - Educational institutions such as universities

org - Organizations (mostly nonprofit)

mil - Military

net - Network organizations

ca - Canada

th - Thailand 

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Domain Age: How Important Is It for SEO?

July 15, 2008 By Ann Smarty

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One SEO related question which is often asked throughout webmaster forums is how much domain registration age is important for SEO. The points behind this question include:

• well-established sites have old domain names, so by reverse logics, an old domain should mean that the site is well established;
• spammers register and drop domains quickly, thus logically spamming sites usually have newly registered domain names.

Generally, webmasters agree that domain age is hardly a powerful ranking factor but opinions vary:

1. it can be no factor at all;
2. it can play only a single minor factor in the millions of other factors (but it still is);
3. it matters a lot (as most participants of this discussion seem to agree, for example).

Google’s patent “Information Retrieval Based on Historical Data” of 03/31/2005 reviewed by WebmasterWorld forum hugely accounted for these rumors implying that Google does look into domain registration (1) and renewal (2) dates:

(1) … the date that a domain with which a document is registered may be used as an indication of the inception date of the document.

(2) Certain signals may be used to distinguish between illegitimate and legitimate domains. … Valuable (legitimate) domains are often paid for several years in advance, while doorway (illegitimate) domains rarely are used for more than a year. Therefore, the date when a domain expires in the future can be used as a factor in predicting the legitimacy of a domain and, thus, the documents associated therewith.

While the patent does sound rather straightforward (by the way its official version is no longer available online, so it might have been deleted), domain age factor is both overestimated and misinterpreted. My point is simple: domain registration date cannot speak for either quality or trustworthiness of a website as:

• domains can be registered but never used for a long time (parked);
• new domains can be used for highly established companies (with the old domain 301-redirecting to the new one);
• a domain name can be used for illegitimate purposes for years and then sold to a “good” person/ company without any change of the initial registration date.

Thus my verdict to the whole dispute is as follows:

1. Website age (and its backlink profile age) is what really matters;
2. Domain age can play a minor part only as damping factor – i.e. one of the factors signaling the search engine that this might be a spammy / illegitimate site;
3. Old domains may carry more weight due to their past records (i.e. old backlinks pointing to them) – this can be a good point to consider but then again if you are serious about your brand, keep in mind that an established domain already has associations and history before you own it and they might be hard to conquer.

Conclusion: domain registration date won’t of course hurt but it will hardly help. So I would focus on registering a new short niche-related and catchy domain name instead of trying to buy an old (previously owned by someone) one.

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Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: You Can’t Separate Social Media and SEO

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: You Can’t Separate Social Media and SEO: You Can’t Separate Social Media and SEO July 21, 2008 by ian in Featured , Internet Marketing Strategy 1 in Share Social media and SEO ...

You Can’t Separate Social Media and SEO

July 21, 2008 by ian in Featured, Internet Marketing Strategy

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Social media and SEO are now inextricably linked. You couldn’t separate ‘em if you tried.
I used to tell clients “Hey, we’ll do SEO, and if you pay us extra we’ll execute a nice social media marketing campaign, too”.
Truth is, though, you can’t do a good job in SEO any more without social media marketing. And you sure as heck won’t succeed in social media marketing if you ignore SEO.

SEO Needs Social Media

Search engine optimization, at its core, is based on relevance and authority.
Relevance comes from content that has the right keywords and concepts. What’s one of the best ways to add content to a site? A blog! Assuming, of course, you can keep the site owner from having apoplexy at the prospect of writing 200 words once a week.
What’s another great way to add content to a site? Community! Comments, discussion forums and ‘submit your story’ type stuff drives growth.
And guess what? Blogs and community content are part of that mushy, IPO-driven concept called ‘social media’.
Authority comes from links. I dare you to carry out a successful link campaign without bloggers and sites like Digg, Stumbleupon and all those other communities we spam on a weekly basis, begging folks for just one vote.

Yes, I’m oversimplifying. Lambast me in the comments if you must.

Social Media Needs SEO

You can no longer succeed in social media without a boost from the search engines, either (Unless you’re famous, of course, in which case you don’t really need social media at all).
You can try to launch a social media campaign purely through social news sites, bookmarking and outreach. But what’re the odds you’re going to hit the front page of Reddit or Digg? Pretty slim, since there are at least 999,999,999 other slavering marketers trying to do the same thing.
Your success in social media will eventually depend on search rankings in a blog search tool and the general search results. Maybe it’ll be your bookmark page, maybe a Twitter post, or the page itself, but the search rankings will matter. Have a look at my rankings for ‘Hassenplarfer’:

That little experiment shows just how much rankings can drive traffic to social media. Had ‘hassenplarfer’ actually been a real word, this result would drive traffic to all of my social media placements. Take away search and most of those placements would gather dust.
And blogs, of course, can’t survive without SEO. In spite of my wide-ranging stardom, readership of nearly 10 people and my 3 friends, Google still drives most of my site traffic:

Mated For Life

SEO and social media marketing are now inseparable. Next time you think about saving a few bucks by slashing one in favor of the other, keep that in mind…


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