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Backorder Domain Names with BackorderZone.com
Backorder Domain Names with BackorderZone.com

Friday, January 13, 2012

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: All E-Solutions Spotlights | Featured: Member Logi...

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: All E-Solutions Spotlights | Featured: Member Logi...: Sep 9, 2009 at 2:01pm ET by Matt McGee in Share Over at Search Engine Roundtable today, Barry Schwartz writes abou...

All E-Solutions Spotlights | Featured: Member Login|Be A Member Google Says Domain Registrations Don’t Affect SEO, Or Do They?

Over at Search Engine Roundtable today, Barry Schwartz writes about the latest comments from Google about domain registration and its impact on SEO/search rankings. In this case, it’s Google employee John Mueller suggesting in a Google Webmaster Help forum thread that Google doesn’t look at the length of a domain registration:
A bunch of TLDs do not publish expiration dates — how could we compare domains with expiration dates to domains without that information? It seems that would be pretty hard, and likely not worth the trouble. Even when we do have that data, what would it tell us when comparing sites that are otherwise equivalent? A year (the minimum duration, as far as I know) is pretty long in internet-time :-).
But let’s look at some more evidence. Earlier this year, Danny spoke with Google’s Matt Cutts about a variety of domain/link/SEO issues. In light of the claims from domain registrars that longer domain registrations are good for SEO, Danny specifically asked “Does Domain Registration Length Matter?” Matt’s reply:
To the best of my knowledge, no search engine has ever confirmed that they use length-of-registration as a factor in scoring. If a company is asserting that as a fact, that would be troubling.
But wait, there’s more! Shortly after the Q&A with Danny that we posted here, Matt published more thoughts on the matter in a video on the Google Webmaster Central Channel on YouTube.
If you don’t have time to watch the video, Matt says, “My short answer is not to worry very much about that [the number of years a domain is registered], not very much at all.” He reiterates that the domain registrar claims “are not based on anything we said,” and talks about a Google “historical data” patent that may or may not be part of Google’s algorithm. He sums it up by saying, “make great content, don’t worry nearly as much about how many years your domain is registered.”
So we have, essentially, three recent Google statements about the length of a domain registration and its impact on search rankings. None of them specifically say, “No, it doesn’t matter at all.” John’s comment that it would be “pretty hard” for Google to look at inconsistent domain registration data is funny; this is the company that uses complex mathematical equations as a casual recruiting tool:
google-billboard
Anyway, back to the subject at hand. Ultimately, as with many SEO issues, you and I have to decide what we agree with and what we don’t. Google isn’t specifically saying domain registration length doesn’t matter, just that it’s not all that important in the Big Picture. Several years ago, I interviewed Jon Glick, a former member of the Yahoo search team, and he said the length of a registration does matter, but it’s just one signal, one potential flag.
And that’s what SEO is all about, isn’t it? Knowing which flags matter and when. My gut feeling, based on what the Googlers have said, is that if you build a great web site that attracts lots of people, lots of links, lots of attention, etc., it won’t matter if your domain is only registered for one year. But if you build an iffy web site with iffy content and questionable links — in other words, if you look like part of the low-quality, spammy Internet neighborhood — a one-year registration just might matter. Individual SEO factors don’t exist in a vacuum; you can’t easily look at one factor and say it always matters to the same degree for every web site or web page. If CNN.com has a one-year domain registration, it doesn’t matter. If Jimmys-Vegas-Casino-Secrets.com has a one-year registration, it might … depending on what else Jimmy has been doing.

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Thursday, January 12, 2012

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: Advantages of Using Social Media | Advantages of M...

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: Advantages of Using Social Media | Advantages of M...: Advantages of Using Social Media | Advantages of Media by Miguel Salcido Social media is becoming an indispensible part of the marketing mix...

Advantages of Using Social Media | Advantages of Media

Advantages of Using Social Media | Advantages of Media

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Social media is becoming an indispensible part of the marketing mix for many businesses and one of the best ways to reach customers and clients.
Social media platforms, such as blogs, Facebook, Twitter and YouTube have a number of benefits for companies and are fast overtaking traditional media formats such as print and TV ads, brochures, flyers and email campaigns. On top of that social media is now an integral part of your organic SEO efforts because of the links that social medial can naturally generate to your site. Here are just a few of the many advantages social media has over traditional media.

Low cost

Traditional media can be extremely expensive, especially for small businesses. In contrast, most social media platforms are completely free to use, the only cost to businesses being the time spent on updating profiles and interacting with contacts.
The low cost of entry to social media makes it particularly useful to small businesses who often find the costs associated with traditional media prohibitive.
Businesses can use social media to create and distribute promotional material, such as articles, videos and audio for a fraction of the money it would cost for this content to appear in the press, on the radio or on TV. And distributing this content via social media provides you with more opportunties to entice others to link to your content. This is a great way to enhance your organic SEO authority.

Unlimited access

In many ways, social media levels the playing field for businesses as it is accessible to anyone, regardless of company size, turnover and contacts. Social media tools are open to anyone, whereas reaching the traditional media often requires a lot of money and a good network of media industry contacts.

Simplicity

A high level of skill, training and specialist equipment is involved in traditional media production. In comparison, social media channels are extremely simple to use, even for people with basic IT experience; all that is required is a computer and an internet connection.

Global reach

Traditional media can reach a global audience but this is usually very costly and time-consuming. Through social media, businesses can communicate information in a flash, regardless of geographical location. Social media platforms also allow you to tailor your content for each market segment and give businesses the opportunity to get their messages across more widely than ever before. Indeed, once a piece of content goes viral, there is no limit to the amount of people it could potentially reach, all at no extra cost for the business.

Contact building

Social media channels offer unparalleled opportunities to interact with customers and build relationships, largely due to their real-time, interactive nature. Companies can source feedback, test ideas and manage customer services quickly and directly online in a way traditional media could not.
Whereas traditional media only allow for one-way communication, Facebook, Twitter and the likes give customers the chance to select the type and frequency of messages to receive and send out. The business – customer proximity characteristic of the social media outlets also allows for a more open communication process, as opposed to simply pushing out sales messages.

Flexibility

Social media’s adaptability makes content management generally more flexible. Information can be updated, altered, supplemented and discussed in a way completely unknown to a printed advertisement, a newspaper article or magazine feature.
What is more, information can be published in seconds, making it possible for businesses to ensure that their content is always up to date – a condition to a more prominent spot in the search engine rankings.

Measurability

Social media stats are immediately measurable, whereas traditional media figures often need to be monitored over a long period of time. With social media, businesses can test marketing messages and approaches, gauge user responses and tweak the message accordingly. This is done through the ever-growing number of free, easy-to-use social media measurement tools.
Although many businesses are getting on board with social media, others are still a bit cautious of completely breaking away from traditional media and embracing the social media. But can your company really afford to ignore the social media, given its unquestionable assets?
If after reading this, you are still intimidated by social media, think about the opportunities that you could miss out. There’s nothing to lose so why don’t you dip your toes in? Get online, listen, get a feel for different spaces and start experimenting with content and interaction. You’ll soon discover the benefits for yourself.
Christian Arno is the founder of Lingo24, one of the world’s fastest growing translation companies. Launched in the UK in 2001, Lingo24 now spans three continents and has clients in more than sixty countries. Lingo24 has translated for businesses in every industry sector. Follow Christian (@l24ca) and Lingo24 (@Lingo24) on Twitter.

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Wednesday, January 11, 2012

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: Top level domain name importance (TLD`s)

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: Top level domain name importance (TLD`s): by Dean Cruddace First off a TLD or Top Level Domain is an attribute of how you choose how you want your site to be recognised, it...

Top level domain name importance (TLD`s)

First off a TLD or Top Level Domain is an attribute of how you choose how you want your site to be recognised, it is also an indicator of where in the world you are or the type of information your website will be representing. At a glance here is all of the available TLD`s and i will list the whys and what for`s of all of them, the goal of this article from an SEO point of view is to recognise what kind of TLD you should be going after when you are looking to register a domain for the first time and it`s importance when it comes to helping your ranking within the search engine result pages. So the list is as follows.
Country Code TLD`s
Self explanatory really, if you are marketing your site towards a specific audience within a country then you need a .co.uk or .us or whatever extension is relevant to your target audience, this also goes hand in hand with having your site hosted within that same country. Why host your site in Germany if your extension says “.us” and the audience you are aiming at is in the UK?
Generic and generic restricted Code TLD`s
Generic codes such as .NET, .TRAVEL, .AERO, .BIZ and others are either generic or generic restricted domain names reserved for industries such as travel, the military, governments or even individuals. So it makes sense if you are a museum to get yourself a .MUSEUM TLD and likewise if you are solely looking to provide information about yourself a .NAME TLD
There are also other TLD`s that are reserved for testing purposes only which come under the category of IDN`s which have no role to us ordinary folk.
So what is the right TLD to aim for to provide information on our products and services?
Well ideally we would love to have a .GOV or a .EDU TLD, but chances are you will have the kind of content that would fit into either on a daily basis, occasionally we maybe lucky enough to gain a link from one of these domains pointing back to our content and it does happen, but unless you are providing a unique insight into a field that generates enough interest from college or university professors or tutors we will have to concentrate on what we do best.
So which TLD is best from an SEO point of view?
It is still a route of contention because we will always come back to Google and the now fabled algorithm, does it place importance on a top level domain name? Well given the many choices available i have personally always purchased a domain name with one of my main target keywords in the name itself, but that is an obvious answer but does not explain the importance of the TLD extension itself, in fairness i have always snapped up the .ORG, .COM, .NET, .BIZ and whichever country code extension i will be looking to market the site towards there is also the other alternative the .MOBI although i am brand new to the extension and coding sites to fit and be compatible for all mobile platforms is still at an early stage of my understanding it is still growing in popularity everyday, but i doubt that it will ever completely overtake the laptop or desktop internet anytime soon.


What is your view on the importance of TLD`s for SEO?

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Tuesday, January 10, 2012

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: How to Find a Great Domain Name by marcus vorwalle...

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: How to Find a Great Domain Name by marcus vorwalle...: Good domain names are out there, but they can be hard to find. Here are some tools to help you in your search. 1. Dislexicon – Takes comm...

How to Find a Great Domain Name by marcus vorwaller

Good domain names are out there, but they can be hard to find. Here are some tools to help you in your search.
1. Dislexicon – Takes common words and adds suffixes and prefixes. It even gives you the meaning. This site is great for finding short domain names that look like they could be real words.
2. JustDropped – This site lets you search for domain names that have recently expired. You get a few searches for free with limited results. I’ve found that the free searches are usually adequate for my needs.
3. Word Mixer – This one lets you enter up to five words which are mixed up into new, semi-pronouncable words. The same website also has a couple other tools that are useful such as the random words tool which is hit or miss, and the mixer seeds page.
4. WordFinder – This is actually a tool for crossword puzzles, but it can also be very useful for finding a domain name.
5. DomainsBot – This search engine is geared specifically towards finding a domain name. It works best if you’re looking for a compound-word domain rather than an invented word.
6. Online Generators – If all else fails, sometimes you’ll find a gem using one of these online generators. This is usually a last resort for me though, they tend to suck up your time without out producing much.
If you find a great one that you can’t use, but want to make some cash on, this is the place to sell it.
Once you’ve found one, there are about a million places to purchase it. I personally like Namecheap.com – good price and easy to use. Good luck… there are a ton of great names left!


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Monday, January 9, 2012

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: 12 Rules for Choosing the Right Domain Name

Backorder Domain Names at BackOrderZone.com | Backorder Domain Names: 12 Rules for Choosing the Right Domain Name: 12 Rules for Choosing the Right Domain Name February 5th, 2007 - Posted by randfish to Technical SEO Issues ...

12 Rules for Choosing the Right Domain Name

12 Rules for Choosing the Right Domain Name

February 5th, 2007 - Posted by to Technical SEO Issues
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A long time ago, I wrote a post on domain name selection that's sorely in need of an update. Time to deliver...
For 99% of the projects we take on, a domain is already part of the equation. However, in some circumstances, we've been called on to provice advice for naming a domain, either for a new blog, a company launch or even just a friend's website. Below, I've listed 12 tips I find indispensable when helping people select a great domain name.
  1. Brainstorm 5 Top Keywords
    When you first begin your domain name search, it helps to have 5 terms or phrases in mind that best describe the domain you're seeking. Once you have this list, you can start to pair them or add prefixes & suffixes to create good domain ideas. For example, if you're launching a mortgage related domain, you might start with words like "mortage, finance, home equity, interest rate, house payment" then play around until you can find a good match.
  2. Make the Domain Unique
    Having your website confused with a popular site already owned by someone else is a recipe for disaster. Thus, I never choose domains that are simply the plural, hyphenated or misspelled version of an already established domain. I still believe that Flickr desperately needs to buy Flicker.com - I hear kids in their 20's tell parents in their 40's and 50's to see photos on Flickr and always envision that traffic going straight to the wrong domain.
  3. Only Choose Dot-Com Available Domains
    If you're not concerned with type-in traffic, branding or name recognition, you don't need to worry about this one. However, if you're at all serious about building a successful website over the long-term, you should be worried about all of these elements, and while directing traffic to a .net or .org (as SEOmoz does) is fine, owning and 301'ing the .com is critical. With the exception of the very tech-savvy, most people who use the web still make the automatic assumption that .com is all that's out there - don't make the mistake of locking out or losing traffic to these folks.
  4. Make it Easy to Type
    If a domain name requires considerable attention to type correctly, due to spelling, length or the use of un-memorable words or sounds, you've lost a good portion of your branding and marketing value. I've even heard usability folks toute the value of having the letters include easy-to-type letters (which I interpret as avoiding "q," "z," "x," "c," and "p").
  5. Make it Easy to Remember
    Remember that word-of-mouth and SERPs dominance marketing (where your domain consistently comes up for industry-related searches) both rely on the ease with which the domain can be called to mind. You don't want to be the company with the terrific website that no one can ever remember to tell their friends about because they can't remember the domain name.
  6. Keep the Name as Short as Possible
    Short names are easy to type and easy to remember (the previous two rules). They also allow for more characters in the URL in the SERPs and a better fit on business cards and other offline media.
  7. Create and Fulfill Expectations
    When someone hears about your domain name for the first time, they should be able to instantly and accurately guess at the type of content that might be found there. That's why I love domain names like Hotmail.com, CareerBuilder.com, AutoTrader.com and WebMD.com. Domains like Monster.com, Amazon.com and Zillow.com (whom I usually praise) required far more branding because of their un-intuitive names.
  8. Avoid Copyright Infringement
    This is a mistake that isn't made too often, but can kill a great domain and a great company when it does. To be sure you're not infringing on anyone's copyright with your site's name, visit copyright.gov and search before you buy.
  9. Set Yourself Apart with a Brand
    Using a unique moniker is a great way to build additional value with your domain name. A "brand" is more than just a combination of words, which is why names like mortgageforyourhome.com or shoesandboots.com aren't as compelling as branded names like bankrate.com or lendingtree.com. SEOmoz itself is a good example - "SEO" does a good job of explaining the industry we're in and creating expectations, while "moz" gives a web association, and an association with being free, open, and community-driven.
  10. Reject Hyphens and Numbers
    Both hyphens and numbers make it hard to give your domain name verbally and falls down on being easy to remember or type. I'd suggest not using spelled-out or roman numerals in domains, as both can be confusing and mistaken for the other.
  11. Don't Follow the Latest Trends
    Website names that rely on odd mis-spellings (like many Web 2.0 style sites), multiple hyphens (like the SEO-optimized domains of the early 2000's), or uninspiring short adjectives (like "top...x," "best...x," "hot...x") aren't always the best choice. This isn't a hard and fast rule, but in the world of naming conventions in general, if everyone else is doing it, that doesn't mean it's a surefire strategy. Just look at all the people who named their businesses "AAA... x" over the last 50 years to be first in the phone book; how many Fortune 2000's are named "AAA company?"
  12. Use an Ajax Domain Selection Tool
    Websites like AJAXWhois and Domjax make it exceptionally easy to determine availability of a domain name - just remember that you don't have to buy through these services. You can find a name you like that's available, then go to your registrar of choice.

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